What it does
When a customer submits a Shopify Form (newsletter, lead capture, contact), they get an email with a Checkout Link tailored to the form they filled out.
Why this play works
Most stores send a thank-you email after a form submission and stop there. A Checkout Link converts that intent moment into revenue: pair the form (newsletter, lead capture, contact) with a personalized Checkout Link that lands the customer one click from purchase. Use it for welcome bundles, gated drops, or VIP onboarding — and optionally attach a discount, free gift, or tiered promotion if you want.
What you'll need
A Shopify Form (Forms app) configured on your storefront
A Checkout Link tailored to the form's purpose (welcome bundle, drop, VIP onboarding)
Klaviyo connected in Checkout Links
How it works
Trigger: Shopify Form submitted
Action: Send Checkout Link
Tips
Create one Flow per form purpose — newsletter, VIP signup, contact request — so each customer gets a link that matches the intent they expressed.