When you tag a customer as influencer, they get an email with a Checkout Link to claim their gifted product — pre-loaded with a 100% discount applied.

Influencer codes get screenshotted and shared, draft orders bury your ops team, and bespoke checkout pages are overkill. A Checkout Link sends each creator a personal pre-loaded link with a 100% discount — no shareable code, no draft orders. The customer stays tagged so you can track downstream attribution when the post goes live.

Use a separate Checkout Link per campaign — the link's orders/clicks count becomes your attribution surface when the creator posts.